Chiikawa and Marumiya Release Limited Cup Soups with Kirakira Seal Bonus
Kai·October 2, 2026

Chiikawa has a way of slipping into people’s hearts. Who does not love Chiikawa. The characters are small, round, and full of gentle emotion, and their world feels like a soft pause in the middle of a busy day. Chiikawa began as a manga series by illustrator Nagano, first appearing on social media. The drawings were simple and expressive, and people quickly recognized the charm in the characters’ reactions and everyday situations. The anime now airs on Mezamashi TV, and the characters have become familiar companions across Japan, from station posters to convenience store shelves.
If you are asking yourself what kind of animal Chiikawa is supposed to be, we are asking the same question. The author has never specified a species, and Chiikawa is generally understood as a small, cute creature rather than a real animal. Hachiware resembles a cat, and his name refers to a common bicolor cat marking in Japan. Usagi is clearly rabbit-like, but Chiikawa itself is intentionally ambiguous. In the end, it is not important. The appeal comes from the expressions, the reactions, and the small everyday moments that define the character.
Given the popularity of these characters, they appear in many products and collaborations across Japan. This time, Marumiya Shokuhin Kogyo is introducing a new pair of Chiikawa cup soups. Marumiya is a long-established food manufacturer known for household staples such as furikake and a wide range of retort foods and easy meal items. The company has announced two Chiikawa cup soups that will be available from October 22, 2026 to February 28, 2027. Both soups will be priced at 216 yen including tax. Both products include one limited Kirakira Seal sticker, which is a sparkly collectible character sticker. There are ten designs in total, shared across the two soups.
The first product is Anime Chiikawa Kinoko no Potage. It is a mushroom potage with a creamy richness created by vegetables and kinoko. The cup features Chiikawa gathering mushrooms, which fits the autumn season.
The second product is Anime Chiikawa Hourensou no Potage. It is a spinach potage with a gentle flavor and a light cheese accent. The cup shows Chiikawa pulling weeds, a small everyday scene from the character’s world.
Both soups are designed to be simple and comforting. They are the kind of warm cups people hold on a cool morning, with Chiikawa’s face adding a small moment of happiness. The collaboration works because Chiikawa’s world is built on small joys, and Marumiya’s cup soups are everyday foods that feel a little special when a familiar character smiles from the lid. We believe this collaboration will be a big success and it is almost guaranteed that Chiikawa enthusiasts will be reaching out for these and perhaps even display the cups after the contents disappear. We surely will be getting one too once available.
This article was created with assistance from AI and edited by a human




